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S2BT participated in the MIK HOT SPOT (Made in Korea Online Exhibition) Local Economy Stimulating Project.
The company staff said, “We are an O2O beauty platform company, and we operate the beauty studio BeauLounge, which provides service-oriented product integrating servitization programs offline. Online, we are operating BeauArmy, the e-commerce platform specializing in home beauty device with the beauty creator.”
He then said, “Based on the slogan ‘SELF, SOCIAL, SMART,’ we are actively fostering our own influencers called ‘creatailer,’ a compound word of creator and retailer, and directly connecting their beauty video contents to product sales and service through the personalized algorithms that meet the customers’ needs (skin diagnosis data, etc.).”
He added, “When using the currently selling BeauLine White Bubble Essence and Mask, you can feel the instant improvement for whitening, elasticity, and moisture. When the oxygen is supplied to the skin layer, it immediately removes dirt and purifies the skin, helping to make skin clean. Also, when oxygen is supplied, it helps to strengthens the respiration between skin cells and will make helps to activate metabolism. Oxygen can also be effective for soothing skin by separating the skin from external stimuli.”
About the future plan, he said, “By acquiring a stable production line, we will not only take the beauty market in Korea, but also in the Southeast Asian market including China, Hong Kong, Thailand, and Indonesia within five years.”
The Local Economy Stimulating Project from Daegu, which supported companies participating in the MIK HOT SPOT (Made in Korea Online Exhibition), is running as a major national project for balanced national development. The Local Economy Stimulating Project had been running since last year to solve the industrial crisis and revitalize the industrial ecosystem.
Especially this year, to support SMEs in Daegu that are directly hit by COVID-19 and to overcome the local economic downturn, two areas (automotive parts, cosmetics, and food) in Daegu were additionally selected to receive 12 billion won of national expenditure for each project for two years. Daegu is expected to prepare 4.1 billion for the supplementary budget.
The global news network AVING News has begun holding the MIK HOT SPOT (Made in Korea Online Exhibition) to help small and medium-sized companies enter the market and attract investment 365 days a year’ AVING News has been running online exhibitions since 2005 and had 975 online exhibitions so far. Its YouTube online exhibition has placed itself as Korea’s largest online exhibition hall that opens with 19,000 videos (booths) with more than 800,000 visits per month which means more than 10 million visits per year.
The MIK HOT SPOT online exhibition is scheduled to be held regularly according to the field, target market, and participating institutions, and it will be presented as a new type of online business by transforming the know-hows and values of the participating companies according to the trend. Companies that want to participate can apply and apply through the marketing support projects from supporting institutions in the local governments. Refer to the institutions for more information.